Once driven by subsidies, India’s electric two- and three-wheeler market is rapidly transitioning to a self-reliant model as the government reimagines the sustainability roadmap for mobility in the country.
Each EV category is compelled to find a viable path to zero emissions. One thing is clear: The industry must innovate and adapt to a subsidy-free future, focusing on organic demand and sustainability as critical pillars for future growth.
Mahindra & Mahindra has launched its much-awaited electric SUVs, the BE 6e and XUV 9e, at highly competitive prices. This move is expected to galvanise the EV segment in India, which has recently shown signs of slowing down. We also have an in-depth report on M&M’s vision for making significant inroads into the EV market.
Additionally, we cover Hero MotoCorp’s plans to launch the innovative Surge concept in 2025 and Maruti Suzuki’s efforts to revitalise the struggling sedan market with its Dzire EV.
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