India might be the world’s third largest car market but our bestselling cars simply won’t cut it in advanced markets. Hormazd Sorabjee – Editor, Autocar India – and Sergius Barretto – Managing Editor, Autocar India – discuss why on this episode of the Autocar Deep Drive Podcast powered by Kotak Mahindra Prime.
You can learn more about Kotak Mahindra Prime on –
Website:
https://kotakprime.my.salesforce-sites.com/LeadLink?campaignID=YTACDD37&type=KMPL_HO_Prime&product=KMPL+MARKETING+LEADS
YouTube: @kotakmahindraprimeltd
Facebook: https://www.facebook.com/KotakPrimeLTD/
Instagram: https://www.instagram.com/kotak.prime…
Prefer to hear the Autocar India Deep Drive Podcast? Listen on:
Spotify: https://spoti.fi/44re4Z5
Apple Podcast: https://apple.co/4dm563o
Amazon Music: https://amzn.to/4blq94k
Chapters –
0:00 – Introduction
1:45 – Global best sellers
5:50 – Why international models don’t work in India
8:20 – The finer details make all the difference
14:17 – Mismatch between Indian and global requirements
22:24 – India is the home of small cars
29:40 – Ford EcoSport success story
31:25 – Jeep Compass case study
33:40 – Citroen’s approach
35:00 – India is still early in journey of motorisation
37:15 – Global brands exporting from India
39:20 – Issues of ground clearance
40:57 – Weightage to NVH
43:20 – Making Indian brands global
SUBSCRIBE to Autocar India for the hottest automotive news and the most comprehensive reviews ► http://bit.ly/AutocarInd
Autocar India is your one-stop source for test drive reviews & comparison tests of every new car and motorcycle launched in India. We also offer a great mix of other automotive content, including weekly news, motor show reports, travelogues and other special features.
Arabic
Bengali
Chinese (Simplified)
Chinese (Traditional)
Dutch
English
French
German
Gujarati
Hindi
Italian
Japanese
Kannada
Korean
Latin
Malayalam
Marathi
Nepali
Portuguese
Punjabi
Russian
Spanish
Tamil
Telugu
Urdu
Vietnamese
